Creative Direction & Design: Rodney Chan | Analytics: Gabby Dyrek
Programs Used: Photoshop, Keynote
SUPER BOWL X THE WEEKND
Working with our rockstar analytics team, I put together an infographic celebrating The Weeknd’s Super Bowl Halftime takeover. For the creative direction, I wanted something that matched his signature drama and over-the-top spectacle. So I went full maximalist—big stage, bigger attitude, and insights shining under the brightest, most blinding lights possible.