Analytics: Gabby Dyrek | Creative Direction & Design: Rodney Chan
Programs Used: Photoshop, Keynote


Collaborating with our talented analysts, I created this infographic spotlighting The Weeknd's Super Bowl Halftime performance. For the creative direction, I craved something that would match The Weeknd's flair for theatrics and the dramatic. I needed to go maximilist and put the insights on the biggest stage with the most blinding lights.